Practical Digital Skills Training

Google Analytics Course in Mohali

Learn how to measure website traffic, understand user behaviour and evaluate digital marketing performance. Build practical skills in Google Analytics 4 (GA4), event tracking, conversion measurement and reporting.

At VDS SHINE Academy, explore analytics concepts through structured learning and practical exercises designed for beginners and aspiring digital marketers.

Analytics Learning Preview GA4 Skills
Website traffic Users
Engagement Events
Performance Reports
Measurement Goals

Illustrative graphic showing the type of data you can learn to interpret.

What Will You Learn?

Understand how analytics supports website improvement, SEO reporting and data-driven digital marketing decisions.

01

Google Analytics 4

Understand GA4 properties, reports, users, sessions, engagement metrics and the analytics interface.

02

Traffic Analysis

Learn to review traffic sources and compare how organic search, referrals and campaigns perform.

03

Event Tracking

Explore events, key events and the principles of measuring meaningful visitor interactions.

04

Google Tag Manager

Learn the basics of tags, triggers and variables, and how tracking setups can be tested.

05

SEO Performance

Connect analytics insights with landing-page engagement and wider SEO performance reviews.

06

Reporting & Dashboards

Understand how to organise key metrics and present useful findings in clear reports and dashboards.

Course Syllabus

Build Practical Analytics Skills Step by Step

Start with analytics fundamentals and gradually learn how to interpret data, assess website performance and prepare meaningful reports.

  • Introduction to web analytics and GA4
  • Understanding users, sessions and engagement
  • Traffic acquisition and source analysis
  • Events and key-event measurement
  • Google Tag Manager fundamentals
  • Campaign tracking and UTM parameters
  • SEO reporting and performance interpretation
  • Dashboards, reports and practical exercises

Who Can Join This Course?

The course can be useful for learners who want to develop analytics skills for digital marketing and website performance measurement.

  • Students and freshers
  • SEO and digital marketing learners
  • Website owners and entrepreneurs
  • Marketing professionals
  • Freelancers and career switchers
Ask About Admission

Why Learn at VDS SHINE Academy?

Focus on understanding the tools and applying the concepts to practical digital marketing scenarios.

Practical Learning

Reinforce concepts through exercises and examples related to website and campaign performance.

Beginner-Friendly Approach

Build your knowledge from analytics fundamentals before progressing to more advanced topics.

Career-Oriented Skills

Develop measurement and reporting knowledge useful across SEO, digital marketing and website analysis.

Frequently Asked Questions

Find answers to common questions about learning Google Analytics and website measurement.

What is a Google Analytics course?

It teaches you how to measure website activity, interpret traffic sources, understand engagement and use reports to evaluate website performance.

Can beginners learn Google Analytics 4?

Yes. Beginners can start with basic analytics concepts and gradually learn GA4 reports, events and performance measurement.

Will I learn Google Tag Manager?

This page outlines Google Tag Manager fundamentals as a learning topic. Please contact the academy to confirm the current syllabus and practical coverage for your batch.

How is Google Analytics useful for SEO?

Analytics helps you understand website engagement, traffic sources and landing-page performance. It complements SEO tools when evaluating results.

How can I enquire about course fees and duration?

Contact VDS SHINE Academy to confirm the latest course fee, duration, batch schedule and syllabus before enrolling.

Ready to Learn Google Analytics?

Contact VDS SHINE Academy in Mohali to discuss the course syllabus, fees, schedule and learning options.

Contact VDS SHINE Academy